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NaturalNews Blog: Do Brain Games Exploit Memory Loss Fears for Profit?

Do Brain Games Exploit Memory Loss Fears for Profit?

People ask me all the time if brain games “really work.” Their interest is understandable. Most people are looking tools they can use to improve their brain function and prevent age-related memory loss. But the effectiveness of brain games has been publicly called into question recently by members of the scientific community. My new blog on the NaturalNews Network responds to the critics and gives consumers some insight on the role that brain games can play in supporting brain health.

A recent article in The Guardian, titled Brain Games Exploit Anxieties About Memory Loss for ProfitScientists reference an open letter signed by 73 members of the scientific community that largely condemns the effectiveness of brain games due to lack of adequate research supporting the claims made by the various companies producing them. Claims cited include making one smarter, speeding up the time it takes to learn, and reducing cognitive slowing and forgetfulness. In this letter the signatories do acknowledge the existence of brain plasticity – the brain’s ability to change based on its experience – although apparently feel as if the positive impacts on the brain from these games do not extend beyond the “training-induced” learning that occurs from these games. Even if this were in fact the only benefit…is this a bad thing?

Read the full article HERE.

At APEX we create targeted brain training programs designed to improve brain health and function. Brain games are one of many tools we use to help our clients achieve their personal goals. Brain games alone may not be a complete solution to improving brain health, but we believe that they can be a valuable part of a comprehensive strategy to help individuals build better brains.

Read all of my NaturalNews blogs by visiting my profile.

Dr. Michael S. Trayford is a Board Certified Chiropractic Neurologist and Neurofeedback Specialist with over 20 years of experience in the practice of advanced functional neurology. He is one of the most highly sought-after brain rehabilitation specialists because of the life-changing outcomes his patients consistently experience. After over a decade in private practice and working alongside other pioneers in the field, Dr. Trayford developed his multimodal intensive brain training and rehabilitation program built around the science of Neuroplasticity – the ability of the brain to learn and grow dependent upon the stimulation it receives from its environment. He later founded APEX Brain Centers to combine his ground-breaking rehabilitation approach with a unique patient and caretaker-centered care model. Under Dr. Trayford’s leadership, APEX Brain Centers has successfully treated thousands of patients and earned the reputation of a world-renowned brain training and rehabilitation practice. Since its inception, Dr. Trayford has been a leader of the Brain Training revolution treating patients worldwide. In addition, he is a published journal contributor and international lecturer. His experience with various patients of all ages and neurological conditions has given him a unique perspective on brain health and human performance. He is also well-versed in collaborating with other health care professionals, making him an invaluable asset to any care team. Dr. Trayford was awarded the Functional Neurologist of the Year distinction by the International Association of Functional Neurology and Rehabilitation, where he is a proud member and conference lecturer. Currently, he serves on the Advisory Council for the Dementia Society of America and the Board of Directors for the International Society for Neuroregulation and Research. He is also a servant leader who has dedicated his adult life to serving multiple communities through Rotary International and other notable causes. When he’s not treating patients, Dr. Trayford usually reads or researches anything related to the brain, human performance, and leadership. He also loves spending time outdoors with his wife Denise, their two daughters, and dogs in the beautiful mountains of western North Carolina. https://www.linkedin.com/in/drmichaeltrayford/

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